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Webhooks by Zapier

As any business knows, most customer relationships start with intent. Whether that's intent to buy, download an app, or learn more about a brand, connecting the dots for consumers begins and ends with the right kind of targeted advertising. 

How Fluent uses Zapier to match the right brand with the right audience

Need a way to get offline events added as conversions in Google Ads? Look no further, Zapier's got you covered. Set up this integration and newly-caught hooks will automatically send Google Ads offline conversions. No need to waste time entering them yourself.

Webhooks simply POST data (or JSON) to a specific URL every time we see something new. Webhooks can also accept data (or JSON) to kick off a workflow in Zapier.

Retrieve Poll

Wait for a new POST, PUT, or GET to a Zapier URL.

Catch Hook

Wait for a new POST, PUT, or GET to a Zapier URL. Gives the request body unparsed (max 2 MB) and also includes headers.

Catch Raw Hook

Fire off a custom request by providing raw details. Very flexible but unforgiving.

Custom Request

Fire off a single GET request with optional querystrings.

Fire off a single POST request as a form or JSON.

POST

Fire off a single PUT request as a form or JSON.

Only allow a Zap to proceed when a certain condition is met. For example, if you're sending a text message when you receive a new email, you could use a Filter that only sends a text message when the email received is from a certain address.

Set up rules to specify when this Zap can continue running.

Only continue if...

Filter by Zapier

Put your Actions on hold for a specified amount of time before sending data to another app. You can set up scheduled emails, get notified of incomplete tasks, send automatic follow-ups, and automate other tasks on your timeline.

Delay by Zapier

Waits for a set amount of time before completing your Actions.

Delay For

Waits for a set amount of time after the last delay in a given queue. Used to deal with race conditions and rate-limiting.

Delay After Queue

Waits to run your Actions until a date or time that you choose.

How Fluent uses Zapier to match the right brand with the right audience

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