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3 min read

How Icebreaker uses Zapier and Wufoo to get close to customers

By Elena Alston · July 28, 2021
Icebreaker customers wearing outdoor gear on a mountain

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Elena Alston

Elena Alston is a content specialist at Zapier based in London. She's a big advocate of automation and loves making it more accessible to people via storytelling.

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A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'