Articles tagged "Marketing"

7 Crowdcast tips for better lead generation

You might be running your online events on a familiar app like Zoom, but if you're using your events—Q&As, workshops, webinars, livestreams, conferences, and interviews—for lead gen, I'd suggest giving Crowdcast a try.

How to use Instagram Stories for business

Let's take a look at how to use Instagram Stories for business—along with some more examples of folks doing it right.

How to automatically add new Shopify customers to a Mailchimp Audience

Getting your online store up and running is work enough, and keeping your customers updated on new products in your store can sometimes feel like a second full-time job.

6 creative ways to use Notion for your business

Based on my own experiences and some creative ideas from brands and creators that I love, here are some fresh ways to use Notion to get organized, work more productively, and empower the people around you.

Automatically create Salesforce leads from new ClickFunnels contact activities

Connect your marketing apps so you can focus on nurturing your leads, not maintaining your tools.

What is a whitepaper?

How to write a whitepaper—and what you can expect it to do for your business.

How to use Instagram Live for marketing 

I've hosted several Instagram Lives, both solo and with guests, and there's no denying the results they drive. 

How to make your case studies high-stakes—and why it matters

Every day on your website, your marketing assets are either winning you new customers or costing you opportunities, so your case studies—AKA customer stories—should convey the highest stakes possible. 

How marketers can use anchor bias to build their brand

Working in content marketing for the past five years has shown me there's one thing customers want to know about your brand: why you? 

Introducing Marketing Ops Appreciation Day

Nominate yourself or your coworkers for the first-ever Marketing Ops Awards.