Articles tagged "Sales & business development"

Sales metrics: 10 metrics for sales performance to guide your strategy

When it comes to sales metrics, there's no reason to reinvent the wheel. We asked business and sales leaders which sales performance metrics were most important to their business—here's what they said.

What is a Salesforce custom object?

Learn how to create a custom object in Salesforce—and why you might need to.

How to add logic and filters to your Zaps to close deals

In this presentation from ZapConnect 2022, Zapier Expert Andy Wingrave shows how Zapier's built-in tools can help you filter out unqualified leads and prevent duplicate records in your CRM.

Make sales outreach easy with Kixie

When you pair Zapier with Kixie and your email marketing tool (like ActiveCampaign), you can send prompt, tailored messages to a large volume of leads.

Create calendar events based on your sales pipeline stages

Use Zapier to connect your CRM to Google Calendar. Ensure you have time for contracts and proposals by automating calendar events based on CRM pipeline stages.

Systems management 101: An ultimate guide

Systems management refers to the processes by which an IT team maintains essential technical and network operations of an organization or data center.

16 ideas for developing strategic partnerships

Experts weigh in on how to build strategic partnerships that last.

Beyond the sales pipeline: Using a CRM for customer success

Here's how a CRM can benefit your customer success team—and how to make it work.

Zendesk vs. Intercom: Which is better?

Choosing between Zendesk vs. Intercom? Zendesk may be better for customer service, while Intercom has more sales utility. See more key differences here.

Business objectives: How to set them (with 5 examples and a template)

Business objectives are defined, achievable outcomes a company works to achieve over time to reach goals. Here's how to set them.