Articles tagged "Marketing"

Content marketing AI: How artificial intelligence is changing the game

AI uses computing power and the amassed information on the internet to teach machines to model human-like output. That means marketers can use AI to do things like conceptualize new products, improve SEO, and generate new blog posts, images, and videos.

Omnichannel marketing 101: What it is and why it matters

Omnichannel marketing is a strategy that creates integrated, cohesive customer experiences across all business channels, enhancing brand consistency.

19 marketing channels: How to choose the right ones—and leverage them effectively

Learn about what marketing channels are, how top brands are using them to engage with customers in exciting and creative ways, and how you can do the same.

The best email newsletter platforms and software

An exhaustive guide to customer acquisition strategy (with 13 examples)

A customer acquisition strategy is a plan for bringing in and converting new leads to make a purchase. Here's how to develop one that works for your business.

How to create a Facebook ad strategy (with template)

You need to go in with a solid, clear strategy for each individual Facebook ads campaign you create. To help, I'm sharing a Facebook ad strategy template I've used with clients to help them maintain focus and get the best results.

5 ways to automate Chatsonic with Zapier

When you pair Chatsonic's AI capabilities with Zapier, you can streamline your content generation workflows, project management, and more.

6 ways to automate Microsoft Teams

Out of all the team chat apps out there, Microsoft Teams' distinct advantage is its integration with Microsoft 365 products such as Excel and Outlook. Streamlining work and communication is a huge plus for small businesses needing to move quickly.

Automatically post new Shopify store items to Pinterest

If you've got a Shopify store, posting to Pinterest is a great way to promote your products. Users searching for outfit ideas, for example, can discover your online clothing store thanks to Pinterest's image-heavy focus.

How to conduct your own market research survey (with example)

A market research survey can tell you a lot about your customer base and your competitive landscape. Let's unpack what it looks like to create your own.