Articles tagged "Small business"

How two-way SMS marketing can grow your business

You probably do most of your non-work communication through text messages, right? That's why businesses want to market through text messages.

5 strategies resourceful small businesses are trying during social distancing

We can all agree that social distancing is necessary for the health of our communities, but it's been catastrophic for many small businesses that rely on in-person activities to thrive.

These small businesses are keeping things personal during social distancing

Local businesses are all about the personal touch: they know your weird coffee order or greet you by name—and pronounce it correctly—when you walk in the door. Even when new customers come in, they make them feel like regulars.

How small businesses can optimize SEO for rich snippets

SEO can feel like a time-suck for small business owners. But organic search is among the biggest, most effective, and most reliable client acquisition channels.

How to sell a product that doesn't exist yet

We've all heard stories of companies making the big gamble by building a new product. Be it a startup or well-established company, the stories are always the same: sometimes they win, but most of the time they don't.

Scaling your SaaS business with simplicity

About a decade ago, my co-founder, Ka Wai Cheung, and I found ourselves searching for a bug tracker for managing client work at our digital agency. At the agency, we helped clients build and develop custom apps.

Pivoting through a crisis: how one company bounced back

In late February 2020, we got the first call from a client: they were so sorry, but they had to cancel their event. Over the next three days, the same calls and emails kept coming in.

5 ways to prepare your business for the holiday shopping rush—right now

Sandwiched between the busy summer and holiday shopping seasons, September and October might seem like a breath of fresh air.

How video can inspire consumer trust in your business

Trust is a rare commodity in business, but if you want to grow a loyal eCommerce following, you need people to trust you—and to trust your brand.

How a female entrepreneur helps other female entrepreneurs streamline their businesses

Pia Beck just turned 26, and she's already running her own successful business. Through , Pia helps other women do what she did: create the business and life they want—and leave an impact.